On-Site SEO

ON SITE SEO

* Original and Attractive Title

* Attractive Description

A marketable title is one which a court of equity considers to be so clear that it will enforce its acceptance by a purchaser. The ordinary acceptation of the term marketable title, would convey but a very imperfect notion of its legal and technical import.

http://www.lectlaw.com/def2/t030.htm

* * H1 / H2 tags

Page headings and other prominent text are often used by search engines to rank a page. These headings are given a separate attribute, or tag, to the main body of text on a page.

* Image Alt Tags

Virtually all web pages today are comprised of text and images. Browsers display this information by following instructions written in a special markup language called HTML. When an image is to be displayed, the HTML code for that image must contain directions to the server on where that image is located. The image is then retrieved from that location and displayed in the web browser.

* Content Fixing

The individual items or topics that are dealt with in a publication or document. Often used in the plural .

* SEO Copywriting

Writing specifically for web pages involves incorporating target keywords that tell the search engines what a specific web page is about. Effective SEO copywriting achieves two goals. ...

www.searchenginepartner.com/SEO-glossary.html

* Robots.txt

a file used to exclude some or all robots from crawling some or all the files or directories on a website. This file should be placed in your website's root directory.

www.abelgraphics.co.uk/glossary.php

* Sitemap.xml

The Sitemaps protocol allows a webmaster to inform search engines about URLs on a website that are available for crawling. A Sitemap is an XML file that lists the URLs for a site. ...

en.wikipedia.org/wiki/Sitemap.xml

* Static Sitemap

* Breadcrumb

breadcrumbs - Generally a way of describing a link trail that appears (normally) within the top area of the page, allowing the user to see their journey throughout the site and click back on previous sections or pages.

www.dotmailer.co.uk/resource_centre/glossary.aspx

* xhtml/w3c Validation

* Browser Compatibility

A judgment os how well a site looks and functions on different browsers, such as IE ® or Firefox®.

www.longdogstudio.com/fern/resources/tools/glossary/index.htm

* Page Size and Load Time

* Canonical Issue Fixing

* MOD Rewrite

A rewrite engine is software that modifies a web URL's appearance (URL rewriting). Rewritten URLs (sometimes known as short, fancy URLs, or search engine friendly - SEF) are used to provide shorter and more relevant-looking links to web pages. ...

en.wikipedia.org/wiki/Mod_rewrite

* Duplicate Content Fixing

* Broken Link and 404

* IP location

An Internet Protocol (IP) address is a numerical label that is assigned to devices participating in a computer network that uses the Internet Protocol for communication between its nodes. ...

en.wikipedia.org/wiki/IP_location

* Spider Simulation

* Google Analytics

Google Analytics (GA) is a free service offered by Google that generates detailed statistics about the visitors to a website. Its main highlight is that the product is aimed at marketers as opposed to webmasters and technologists from which the industry of web analytics originally grew. ...

en.wikipedia.org/wiki/Google_Analytics

* Google Webmaster Central

* Script Optimization

* XML RSS Feeds

* Spider Friendly Navigation

* Source Code Optimization

* Pod Casting

A podcast is a series of digital media files (either audio or video) that are released episodically and often downloaded through web syndication.

en.wikipedia.org/wiki/Pod_casting

* Search Engine Reputation Management (SERM)

Reputation management is the process of tracking an entity's actions and other entities' opinions about those actions; reporting on those actions and opinions; and reacting to that report creating a feedback loop. All entities involved are generally people, but that need not always be the case. ...

en.wikipedia.org/wiki/Search_engine_reputation_management

Category: On-Page Factors, On-site SEO, Onpage SEO